There has been a recent flurry of media interest in the ‘last mile’ broadband problem. This has been an ongoing issue for some while now, but has been rekindled by the launch of a report by the Broadband Stakeholder Group – the government’s advisory group on broadband – on the cost of deploying fibre-based, next-generation broadband in the UK.
The problem is how you get very fast broadband Internet speeds down to individual households. Although there are all sorts of high speed technologies that can deliver very high bandwidth across the Internet and down to your local telephone exchange, the ‘last mile’, down the street to the front door, remains a major technical issue.
Traditionally, houses have been connected to the telephone exchange through a cabinet, tucked away at the end of the street, that each house links to via a simple copper wire. Although technology has improved there is still a limit to what can be carried down a metal wire. The new report is all about fibre optics which can provide astonishingly fast speeds of up to (theoretically) 2.5Gb/s. The problem, of course, is the cost of digging up the streets to lay the fibre to each house – a cost that balloons rapidly when you take in rural areas. The report estimates a cost of £28billion to lay fibre directly to every home in the UK and £5billion to lay fibre to each street level cabinet and retain the existing copper wire for the last dozen yards or so. The latter is much cheaper but limits speeds to a theoretical max of around 100Mb/s.
There is though, as they say, another way. The alternative to laying cable is to use the growing range of wireless networking technologies. Most people have come across WiFi which is widely used by laptops for access to the Internet from hot spots such as railway stations and coffee shops. Less well known is the emerging WiMax standard.
By coincidence on the day after the broad band report came out my pals at Third Sector Media alerted me to a technology trial of WiMaX taking place just down the road from our office, here in Nottingham. Intel are conducting a trial called Forest in an area just north of the city.
The beauty of WiMax is that it can operate from a single mast over ranges measured in kilometres as opposed to WiFi whose effective range is measured in metres. It trumps fibre in the sense that there is no need to dig up the streets. According to the WiMax forum, who oversee its development, the technology can deliver ‘last mile’ broadband at speeds of up to 1-5 Mb/s. A later version of the standard is likely to increase this by a factor of around 7.
The BSG report makes no mention of WiMax – it is purely focused on the costs of fibre – and fibre does offer higher speeds. But technology is constantly changing. All this leaves me with one question: will the massive investment in digging up the streets be undertaken before technology and standards move on again and deliver even higher speeds wirelessly?
Are e-readers too unemotional?
July 14, 2009We’ve been experimenting with a Sony e-book reader in the office for the last couple of months. So I was interested to read a comment piece by Peter Crawshaw in the Bookseller magazine about them as they finally seem to be taking off, especially in the States, following innumerable false starts over the years.
He refers to a piece of analysis from Entertainment Media Research which looks at how emotionally engaging books are compared to e-readers. In this context, emotional engagement is the process by which we get hooked into our reading material and swept away into another world. The research shows that while people view books as one of the most emotionally engaging entertainment vehicles, e-books are seen as the least.
Crawshaw suggests two issues with e-readers. One is simply that the technology gets in the way. There is something timelessly effortless about holding a book and automatically turning pages as you read. Somehow, the clicking of little buttons on the side of your Sony or Amazon Kindle doesn’t have this automatic quality. Personally, my experience is that the tiny delay while the page of text is redrawn by the reader does interrupt the flow. Of course this may change as we become use to such devices and they become slicker.
A more important point he makes, I think, is the tendency for e-books to be interactive, with added video snippets and links to click. All this he argues may be great for certain types of content (for example learning material), but is less so for the delicate flow of good story. Crawshaw wonders whether traditional publishers will begin to alter their content to fit the expectations of a more interactive way of reading, and thereby lose what he calls “the wonder of an unhurried story.”
Tags:e-book, e-reader, Kindle, Sony
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